The Enid Trade area extends radially from the city and encompasses a trade area of over 129,000 people. Enid is conveniently located 2 hours from the Oklahoma City, Tulsa and Wichita metropolitan areas. This distance allows Enid to expand their trade area into the rural communities that surrond the city because Enid is the closest micropolitan city to these rural communities.

The central location of Enid on the Highway and interstate system makes Enid the logical choice for development.